CHAPTER I

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Applied Psychology

DRIVING

POWER OF THOUGHT

_Being the Third of a Series of

Twelve Volumes on the Applications

of Psychology to the Problems of

Personal and Business

Efficiency_

BY

WARREN HILTON, A.B., L.L.B.

FOUNDER OF THE SOCIETY OF APPLIED PSYCHOLOGY

ISSUED UNDER THE AUSPICES OF

THE LITERARY DIGEST

FOR

The Society of Applied Psychology

NEW YORK AND LONDON

1920

COPYRIGHT 1914

BY THE APPLIED PSYCHOLOGY PRESS

SAN FRANCISCO

(_Printed in the United States of America_)

CONTENTS

Chapter Page

I. JUDICIAL MENTAL OPERATIONS

VITALIZING INFLUENCE OF CERTAIN IDEAS 3

WORK OF PRINCE, GERRISH, SIDIS, JANET, BINET 4

THE TWO TYPES OF THOUGHT 5

II. CAUSAL JUDGMENTS

ELEMENTARY CONCLUSIONS 9

FIRST EFFORT OF THE MIND 10

DISTORTED EYE PICTURES 11

ELEMENTS THAT MAKE UP AN IDEA 12

CAUSAL JUDGMENTS AND THE OUTER WORLD 13

III. CLASSIFYING JUDGMENTS

THE MARVEL OF THE MIND 17

THE INDELIBLE IMPRESS 18

HOW IDEAS ARE CREATED 19

THE ARCHIVES OF THE MIND 22

IV. THE FOUR PRIME LAWS OF ASSOCIATION

THE SEEMING CHAOS OF MIND 27

PREDICTING YOUR NEXT IDEA 28

THE BONDS OF INTELLECT 29

BRANDS AND TAGS 32

HOW EXPERIENCE IS SYSTEMATIZED 33

HOW LANGUAGE IS SIMPLIFIED 34

PROCESSES OF REASONING AND REFLECTION 35

V. EMOTIONAL ENERGY IN BUSINESS

IDEAS THAT STIMULATE 39

PIVOTAL LAW OF BUSINESS PASSION 40

ENERGIZING EMOTIONS 41

CROSS-ROADS OF SUCCESS OR FAILURE 42

THE LIFE OF EFFORT 43

THE MOTIVE POWER OF PROGRESS 44

THE VALUE OF AN IDEA 45

THE HARD WORK REQUIRED TO FAIL 46

CREATIVE POWER OF THOUGHT 47

CONSCIOUS AND UNCONSCIOUS TRAINING 48

TWO WAYS OF ATTACKING BUSINESS PROBLEMS 49

CUTTING INTO THE QUICK 50

EXECUTIVES, REAL AND SHAM 51

MENTAL ATTITUDE OF ONE'S BUSINESS 52

PSYCHOLOGICAL ENGINEERING 53

VI. HOW TO SELECT EMPLOYEES

A CLUE TO ADAPTABILITY 57

MAPPING THE MENTALITY 58

THE KIND OF "HELP" YOU NEED 59

TESTS FOR DIFFERENT MENTAL TRAITS 60

TEST OF UNCONTROLLED ASSOCIATIONS 61

TEST FOR QUICK THINKING 62

MEASURING SPEED OF THOUGHT 63

RANGE OF MENTAL TESTS 64

TESTS FOR ARMY AND NAVY 65

TESTS FOR RAILROAD EMPLOYEES 66

WHAT ONE FACTORY SAVED 67

PROFESSOR MUeNSTERBERG'S EXPERIMENTS 68

TESTS FOR HIRING TELEPHONE GIRLS 69

MEMORY TEST 71

TEST FOR ATTENTION 72

TEST FOR GENERAL INTELLIGENCE 74

TEST FOR EXACTITUDE 76

TEST FOR RAPIDITY OF MOVEMENT 77

TEST FOR ACCURACY OF MOVEMENT 78

RESULTS OF EXPERIMENTS 79

THEORY AND PRACTICE 85

HOW TO IDENTIFY THE UNFIT 87

MEANS TO GREAT BUSINESS ECONOMIES 88

ROUND PEGS IN SQUARE HOLES 89

THE DANGER IN TWO-FIFTHS OF A SECOND 90

PICKING A PRIVATE SECRETARY 91

FINDING OUT THE CLOSE-MOUTHED 92

A TEST FOR SUGGESTIBILITY 93

SELECTING A STENOGRAPHER 95

TESTS FOR AUDITORY ACUITY 96

A TEST FOR ROTE MEMORY 97

A TEST FOR RANGE OF VOCABULARY 100

CRIME-DETECTION BY PSYCHOLOGICAL TESTS 105

THE FACTORY OPERATIVE'S ATTENTION POWER 106

KINDS OF TESTING APPARATUS 108

ANALYSIS OF DIFFERENT CALLINGS 109

EXERCISES FOR DEVELOPING SPECIAL FACULTIES 110

PRINCIPLES THAT BEAR ON PRACTICAL AFFAIRS 111

CHAPTER I

JUDICIAL MENTAL OPERATIONS

[Sidenote: _Vitalizing Influence of Certain Ideas_]

One of the greatest discoveries of modern times is the impellent

energy of thought.

That every idea in consciousness is energizing and carries with it an

impulse to some kind of muscular activity is a comparatively new but

well-settled principle of psychology. That this principle could be

made to serve practical ends seems never to have occurred to anyone

until within the last few years.

[Sidenote: _The Work of Prince, Gerrish, Sidis, Janet, Binet_]

Certain eminent pioneers in therapeutic psychology, such men as

Prince, Gerrish, Sidis, Janet, Binet and other physician-scientists,

have lately made practical use of the vitalizing influence of certain

classes of ideas in the healing of disease.

We shall go farther than these men have gone and show you that the

impellent energy of ideas is the means to all practical achievement

and to all practical success.

Preceding books in this Course have taught that--

I. _All human achievement comes about through some form of bodily

activity._

II. _All bodily activity is caused, controlled and directed by the

mind._

III. _The mind is the instrument you must employ for the

accomplishment of any purpose._

[Sidenote: _The Two Types of Thought_]

You have learned that the fundamental processes of the mind are the

Sense-Perceptive Process and the Judicial Process.

So far you have considered only the former--that is to say,

sense-impressions and our perception of them. You have learned through

an analysis of this process that the environment that prescribes your

conduct and defines your career is wholly mental, the product of your

own selective attention, and that it is capable of such deliberate

molding and adjustment by you as will best promote your interests.

But the mere perception of sense-impressions, though a fundamental

part of our mental life, is by no means the whole of it. The mind is

also able to look at these perceptions, to assign them a meaning and

to reflect upon them. These operations constitute what are called the

Judicial Processes of the Mind.

The Judicial Processes of the Mind are of two kinds, so that, in the

last analysis, there are, in addition to sense-perceptions, two, and

only two, types of thought.

One of these types of thought is called a Causal Judgment and the

other a Classifying Judgment.

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