at him. Serve him with alacrity, say nothing not necessary, and the joy
in your heart will thaw him out before long. Express to your customers
your desire that they should come again,--never by words, because that
is too difficult, except in a barber-shop, where it is a custom--but by
opening the door for them at their departure, even if you have to keep
another customer waiting, and by thanking them on receipt of the money,
or upon delivery of the goods if it be on account. There are very few
people who will remain cold toward you after they find out you are
really glad to see them. The general store of the rural town makes