A man who is neither "bull" nor a "bear," but simply waits and takes
advantage of opportunities. He knows the power of money. He knows the
weakness of the public, and how gullible it is. He knows how to worry
and scare the people. He sets his machine for the game and gets it.
Ordinary market affairs do not interest him. When a "squall" appears he
is notified instantly, and gets ready for business. He knows all about
the stocks that he deals in, precisely what they are, and just what to
do. He knows what to buy and just to a fraction when to commence to buy
it. He gives his orders, pays no more attention to it, except to see
how much he got. He buys just as closely to the bottom as it is
possible to get, and when it is all over he goes away happy, asking to
be notified when the market is up again.
_CONCLUSION._
The contents of this book, including the Wall Street definitions given
above, should give the reader a pretty clear idea of what is done on
the New York Stock Exchange, and just why and how the blundering public
is continually losing its money and giving Wall Street a black name.
_It should convince you that you cannot afford to attack Wall Street
by the methods that have been tried so many thousands of times and
found to be utter failures._
About the worst possible thing that can happen to a man is to take a
"flyer" in Wall Street and win. His winning convinces him beyond a
doubt that he knows all about it, and he goes deeper and deeper,
sometimes winning a little, but oftener losing, until some
extraordinary turn of the market, some unforeseen incident, or some
reckless piece of speculation wipes him out. That is the record of the
guesses of ninety-nine out of a hundred men who try to take money out
of Wall Street.
What is the use of following right along in their footsteps and
trusting to dumb luck or something of that sort to pull you out?
If you have any money that you want to make money with, go into Wall
Street through our medium, and place your money in hands where it will
not only be perfectly safe, but where it will be handled in the only
way that can possibly beat Wall Street.
There is no doubt at all about this.
_The thing can be done, has been done, is being done, and will always
be done._
And the men who are doing it are piling up enormous fortunes for
themselves, they are the only men who get the money in the end.
If you want to be on their side instead of on the losing side, the only
possible way you can do so is in the manner outlined in this book and
we offer you the best, most favorable and safest opportunity.
_QUESTIONS AND ANSWERS._
Q. How many small "lots" can you handle with a capital of one hundred
thousand dollars?
A. About one hundred.
Q. In case of a sudden "slump," say twenty per cent., what is the
result?
A. No change of base is made.
Q. Suppose some lots are on hand bought at higher prices?
A. They are kept until sold at a profit, meantime paying a dividend.
Q. Why do you buy dividend paying stocks?
A. Because they carry themselves.
Q. How often do you make purchases in a declining market?
A. That depends on the market, the stock, the times, and conditions
generally, which can be properly judged by the managers, who are
devoting all their time and facilities to the business, and know the
exact condition of every property dealt in.
Q. What would be the effect of an unexpected calamity?
A. Panics are a great help to this method.
Q. How often do you make purchases or sales?
A. About every day, as some one or more of the different stocks have
moved sufficiently to do some purchasing or selling.
Q. Do you expect to carry a stock a year before you can sell it?
A. Yes, if necessary, but not likely, because first purchase only
begins when the stock can be had at a bargain and is only a small
"lot," and when the average has been reached and sufficient profit
made, all the little lots may be sold as one lot. It is not
contemplated that this will be done unless it was desirable to close
out in any particular stock. There may be some loss on first purchase,
but the lowest purchases have handsome profits, and the transaction as
a whole renders large returns, when it is closed out and the process
commenced over again, and again.
Q. Do you guarantee investments made in the bonds of your
company?
A. Yes, because we know the security is absolutely safe, and we have on
hand all the time during the three years either the cash or an
equivalent amount in sound dividend shares in the most prosperous
railway and industrial corporations in the world.
Q. Do you guarantee interest on the bonds at the rate of five per
cent.?
A. Yes, we guarantee the principal and that the profits to the investor
shall not be less than five per cent. per annum, payable semi-annually,
and we will pay it regularly, but it will be charged against the gross
profits, the same as commissions.
Q. How much more than five per cent. do you expect the bonds will earn?
A. At least 25 to 50 per cent. per annum.
Q. What are the denominations of the bonds?
A. Twenty-five dollars and upwards. We issue them in regular numbers to
the purchasers for the amount of his or her investment, the same as a
life insurance policy is issued.
Q. Will these bonds have a market value during the three years?
A. Yes, and will sell above par after the first six months.
Q. Why do you issue bonds for only twenty-five dollars?
A. So as to give small investors the opportunity to join with
capitalists for savings and better returns than they can get elsewhere.
Q. Do you consider your bonds as safe and profitable as savings banks?
A. Yes, and more so, because the security is better than any savings
bank which receives money, pays a low rate of interest, and loans it
out on securities that do not always have a cash value. Our bonds are
secured by an equivalent in cash or the safest and soundest dividend
paying securities in the world, and can be sold instantly every
business day in the year; furthermore, they earn not less than 5 per
cent. per annum, with a practical certainty of a great deal more.
Q. How do you buy the securities?
A. Through our brokers on the floor of the exchanges.
Q. Can a bondholder in your company have information of the condition
of these investments any time?
A. Yes, every day, if he wishes.
_Correspondence is invited, and the fullest information will be
frankly given._
Henry Voorce Brandenburg & Co.
Incorporated, Capital $100,000
BANKERS
No. 6 Wall Street New York City
H. V. Brandenburg, _President_
Charles Austin Bates, _Treasurer_