ANALYSIS OF LIQUOZONE.

SULPHURIC ACID -- About nine-tenths of one per cent. SULPHUROUS ACID --

About three-tenths of one per cent WATER....... -- Nearly ninety-nine

per cent.

Sulphuric acid is oil of vitriol. Sulphurous acid is also a corrosive

poison. Liquozone is the combination of these two heavily diluted.

Messrs. Dickman, Mackenzie & Potter, of Chicago, furnish a statement

to the effect that the product is "made up on scientific principles,

contains no substance deleterious to health and is an antiseptic and

germicide of the highest order." As chemists the Dickman firm stands

high, but if sulphuric and sulphurous acids are not deleterious to their

health there must be something peculiar about them as human beings. Mr.

Deavitt of Chicago makes affidavit that the preparation is not made by

compounding drugs. A St. Louis bacteriologist testifies that it will

kill germs (in culture tubes), and that it has apparently brought

favorable results in diarrhea, rheumatism and a finger which a

guinea-pig had gnawed. These and other technical indorsements are set

forth with great pomp and circumstance, but when analyzed they fail to

bear out the claims of Liquozone as a medicine. Any past investigation

into the nature of Liquozone has brought a flood of "indorsements"

down on the investigator, many of them medical. My inquiries have been

largely along medical lines, because the makers of the drug claim the

private support of many physicians and medical institutions, and such

testimony is the most convincing. "Liquozone has the indorsement of an

overwhelming number of medical authorities," says one of the pamphlets.

One of the inclosures sent to me was a letter from a young physician on

the staff of the Michael Reese Hospital, Chicago, who was paid $25 to

make bacteriologic tests in pure cultures. He reported: "This is

to certify that the fluid Liquozone handed to me for bacteriologic

examination has shown bacteriologic and germicidal properties." At the

same time he {026}informed the Liquozone agent that the mixture would

be worthless medicinally. He writes me as follows: "I have never used or

indorsed Liquozone; furthermore, its action would be harmful when taken

internally. Can report a case of gastric ulcer due probably to its use."

Later in my investigations I came on this certificate again. It was

quoted, in a report on Liquozone, made by the head of a prominent

Chicago laboratory for a medical journal, and it was designated "Report

made by the Michael Reese Hospital," without comment or investigation.

This surprising garbling of the facts may have been due to carelessness,

or it may have some connection with the fact that the laboratory

investigation was about that time employed to do work for Mr. Douglas

Smith, Liquozone's president.

Another document is an enthusiastic "puff" of Liquozone, quoted as being

contributed by Dr. W. H. Myers in _The New York Journal of Health_.

There is not nor ever has been any such magazine as _The New York

Journal of Health_. Dr. W. H. Myers, or some person masquerading under

that name, got out a bogus "dummy" (for publication only, and not as

guarantee of good faith) at a small charge to the Liquozone people.

For convenience I list several letters quoted or sent to me, with the

result of investigations.

The Suffolk Hospital and Dispensary of Boston, through its president,

Albert C. Smith, writes: "Our test shows it (Liquozone) to possess great

remedial value." The letter I have found to be genuine. But the hospital

_medical_ authorities say that they know nothing of Liquozone and never

prescribe it. If President Smith is prescribing it he is liable to

arrest, as he is not an M.D.

A favoring letter from "Dr." Fred W. Porter of Tampa, Fla., is quoted.

The Liquozone recipients of the letter forgot to mention that "Dr."

Porter is not an M.D., but a veterinary surgeon, as is shown by his

letter head.

Dr. George E. Bliss of Maple Rapids, Mich., has used Liquozone for

cancer patients. Dr. Bliss writes me, under the flaming headline of his

"cancer cure," that his letter is genuine and "not solicitated."

Dr. A. A. Bell of Madison, Ga., is quoted as saying: "I found Liquozone

to invigorate digestion." He is _not_ quoted (although he wrote it)

as saying that his own personal experience with it had shown it to be

ineffective. I have seen the original letter, and the unfavorable part

of it was blue-penciled.

For a local indorsement of any medicine perhaps as strong a name as

could be secured in Chicago is that of Dr. Frank Billings. In the

offices of _Collier's_ and elsewhere Dr. Billings has been cited by the

Liquozone people as one of those medical men who were prevented only by

ethical considerations from publicly indorsing their nostrum, but who,

nevertheless, privately avowed confidence in it. Here is what Dr.

Billings has to say of this:

Chicago, Ill., July 31, 1905.

_To the Editor of Collier's Weekly._

_Dear Sir_:--I have never recommended Liquozone in any way to any one,

nor have I expressed to any representative of the Liquozone Company, or

to any other person, an opinion favorable to Liquozone. (Signed)

Frank Billings, M.D.

Under the heading, "Some Chicago Institutions which Constantly Employ

Liquozone," are cited Hull House, the Chicago Orphan Asylum, the Home

for Incurables, the Evanston Hospital and the Old People's Home.

Letters to the institutions elicited the information that Hull

House {027}had never used the nostrum, and had protested against the

statement; that the Orphan Asylum had experimented with it only for

external applications, and with such dubious results that it was soon

dropped; that it had been shut out of the Home for Incurables; that a

few private patients in the Old People's Home had purchased it, but on

no recommendation from the physicians; and that the Evanston Hospital

knew nothing of Liquozone and had never used it.

Having a professional interest in the "overwhelming number of medical

indorsements" claimed by Liquozone, a Chicago physician, Dr. W. H.

Felton, went to the company's offices and asked to see the medical

evidence. None was forthcoming; the lists, he was informed, were in the

press and could not be shown. He then asked for the official book for

physicians advertised by the firm, containing "a great deal of evidence

from authorities whom all physicians respect." This also, they said, was

"in the press." As a matter of fact, it has never come out of the press

and never will; the special book project has been dropped.

One more claim and I am done with the "scientific evidence." In a

pamphlet issued by the company and since withdrawn occurs this sprightly

sketch:

"Liquozone is the discovery of Professor Pauli, the great German

chemist, who worked for twenty years to learn how to liquefy oxygen.

When Pauli first mentioned his purpose men laughed at him. The idea

of liquefying gas--of circulating a liquid oxygen in the blood--seemed

impossible. But Pauli was one of those men who set their whole hearts on

a problem and follow it out either to success or to the grave. So Pauli

followed out this problem though it took twenty years. He clung to it

through discouragements which would have led any lesser man to abandon

it. He worked on it despite poverty and ridicule," etc.

Liquozone Kills a Great German Scientist.

Alas for romance! The scathing blight of the legal mind descended on

this touching story. The lawyer-directors would have none of "Professor

Pauli, the great German chemist," and Liquozone destroyed him, as it

had created him. Not totally destroyed, however, for from those rainbow

wrappings, now dissipated, emerges the humble but genuine figure of our

old acquaintance, Mr. Powley, the ex-piano man of Toronto. He is the

prototype of the Teutonic savant. So much the Liquozone people now

admit, with the defence that the change of Powley to Pauli was, at most,

a harmless flight of fancy, "so long as we were not attempting to use a

name famous in medicine or bacteriology in order to add prestige to the

product." A plea which commends itself by its ingeniousness at least.

Gone is "Professor Pauli," and with him much of his kingdom lies. In

fact, I believe there is no single definite intentional misstatement in

the new Liquozone propaganda. For some months there has been a cessation

of all advertising, and an overhauling of materials under the censorship

of the lawyer-directors, who were suddenly aroused to the real situation

by a storm of protest and criticism, and, rather late in the day, began

to "sit up and take notice." The company has recently sent me a copy of

the new booklet on which all their future advertising is to be based.

The most important of their fundamental misstatements to go by the board

is "Liquozone is liquid oxygen."

"Liquozone contains no free oxygen," declares the revision frankly. No

testimonials are to be printed. The faked and garbled letters are to

be dropped from the files. There is no claim of "overwhelming medical

indorsement." Nor is the statement {028}anywhere made that Liquozone

will cure any of the diseases in which it is recommended. Yet such is

the ingenuity with which the advertising manager has presented his case

that the new newspaper exploitation appeals to the same hopes and

fears, with the same implied promises, as the old. "I'm well because of

Liquozone," in huge type, is followed by the list of diseases "where it

applies." And the new list is more comprehensive than the old.

All Ills Look Alike to Liquozone.

[IMAGE ==>] {028}

Just as to Peruna all ills are catarrh, so to Liquozone every disease is

a germ disease. Every statement in the new prospectus of cure "has been

submitted to competent authorities, and is exactly true and correct.,"

declares the recently issued pamphlet, "Liquozone, and Tonic Germicide";

and the pamphlet goes on to ascribe, among other ills, asthma, gout,

neuralgia, dyspepsia, goiter and "most forms of kidney, liver and heart

troubles" to germs. I don't know just which of the eminent authorities

who have been working for the Liquozone Company fathers this remarkable

and epoch-making discovery. {029}

Unfortunately, the writer of the Liquozone pamphlet, and the experts who

edited it, got a little mixed on their germs in the matter of malaria.

"Liquozone is deadly to vegetable natter, but helpful to animals,"

declares the pamphlet.... "Germs are vegetables"--and that is the reason

that Liquozone kills them. But malaria, which Liquozone is supposed to

cure, is positively known to be due to animal organisms in the blood,

not vegetable. Therefore, if the claims are genuine, liquozone, being

"helpful to animals," will aid and abet the malaria organism in his

nefarious work, and the Liquozone Company, as well-intentioned men,

working in the interests of health, ought to warn all sufferers of this

class from use of their animal-stimulator.

The old claim is repeated that nothing enters into the production of

Liquozone but gases, water and a little harmless coloring matter, and

that the process requires large apparatus and from eight to fourteen

days' time. I have seen the apparatus, consisting of huge wooden vats,

and can testify to their impressive size. And I have the assurance of

several gentlemen whose word (except in print) I am willing to take,

that fourteen days' time is employed in impregnating every output of

liquid with gas. The result, so far as can be determined chemically

or medicinally, is precisely the same as could be achieved in fourteen

seconds by mixing the acids with the water. The product is still

sulphurous and sulphuric acid heavily diluted, that is all.

Will the compound destroy germs in the human body? This is, after all,

the one overwhelmingly important point for determination; for if it

will, all the petty fakers and forgery, the liquid oxygen and Professor

Pauli and the mythical medical journalism may be forgiven. For more than

four months now _Collier's_ has been patiently awaiting some proof of

the internal germicidal qualities of Liquozone None has been

forthcoming except specious generalities from scientific employés of

the company--and testimonials. The value of testimonials as evidence is

considered in a later article. Liquozone's are not more convincing than

others. Of the chemists and bacteriologists employed by the Liquozone

Company there is not one who will risk his professional reputation on

the simple and essential statement that Liquozone taken internally kills

germs in the human system. One experiment has been made by Mr. Schoen

of Chicago, which I am asked to regard as indicating in some degree

a deterrent action of Liquozone on the disease of anthrax. Of two

guinea-pigs inoculated with anthrax, one which was dosed with Liquozone

survived the other, not thus treated, by several hours. Bacteriologists

employed by us to make a similar test failed, because of the surprising

fact that the dose as prescribed by Mr. Schoen promptly killed the first

guinea-pig to which it was administered. A series of guinea-pig tests

was then arranged (the guinea-pig is the animal which responds to germ

infection most nearly as the human organism responds), at which Dr.

Gradwohl, representing the Liquozone Company, was present, and in which

he took part. The report follows: {030}

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