RETAIL MERCHANDISING OF ROASTED COFFEE
How coffees are sold at retail--The place of the grocer, the tea and
coffee dealer, the chain store, and the wagon-route distributer in the
scheme of distribution--Starting in the retail coffee business--Small
roasters for retail dealers--Model coffee departments--Creating a coffee
trade--Meeting competition--Splitting nickels--Figuring costs and
profits--A credit policy for retailers--Premiums Page 415