CHAPTER X

A FORECAST OF THE FUTURE

From its small beginning in 1827, Negro Journalism has steadily grown

in the United States. Today it stands as a definite factor in Negro

life. In truth, the Negro press reflects the growing race consciousness

of eleven million American citizens of African descent. The status of

the Negro newspaper is fixed—it is here to stay. While daily newspapers

may devote space to “News of Interest to Colored People;” yet they can

never take the place of the newspapers which are published solely for

the race group. The appeal of the Negro newspaper is direct and racial.

In a manner similar to that of the rural press, the Negro paper has an

unlimited field because of its personal relationship to its readers.

During the first half century of Negro Journalism, it is doubtful if

any of the papers were financial successes; in truth, most of them were

published as purely partisan or propagandists organs, and were supported

through the contributions of sympathizers. Today Negro newspapers are

conducted on business principles and pay reasonable returns to their

investors.

Papers in the large cities have built up enormous subscription lists of

bona fide, paid-up subscribers. Likewise, they carry a large amount of

well-paying advertisements, and as a result of these sources of income

they are able to give attractive remuneration to their publishers,

editorial staff and business staff. No longer must the Negro journalist

necessarily be an unpaid worker. Trained journalists can obtain

respectable salaries and find as many openings as their fellow workers on

metropolitan dailies and national weeklies and monthlies.

That the calibre of the work done on Negro publications will continue

to improve is highly probable in view of the fact that every year an

increasing number of trained young men and women are entering the

field, and bringing with them burning enthusiasm and high professional

ideals. The Courses in Journalism in the Negro colleges, also, will

soon be having a telling effect on the future Negro journalist. Already

a few of the twentieth century Negro youths are being attracted to the

professional study of Journalism, preferring the possibilities of its

virgin field to the overcrowded professions of law, teaching, medicine

and theology.

The future of Negro Journalism is limited only by the zeal and

conscientious effort which its workers bestir themselves to exert. A

marvelous growth and success has been recorded within the past 95 years,

but greater achievement is yet to be accomplished. Negro semi-weeklies,

and eventually dailies in the larger cities, will undoubtedly be

developed within the next decade. The size of many of the present

weeklies will be increased of necessity. Better news stories and more

real news will be the result of the successful functioning of such news

syndicates as the Associated Negro Press.

The decreasing of illiteracy among the Negroes will continue to be

carried forward by the Negro press, with a mutual benefit to the race

and its publications. Higher standards of literacy will bring greater

appreciation for reading and thereby create a stronger support for the

Negro publisher.

In the immediate future, perhaps, the great field for development

in Negro Journalism is in the South where the great mass of Negro

population, despite the Northern immigration, resides. There Negro

Journalism needs and will continue to need its best trained editors and

managers. There it will need men of sound judgment and common sense; men

of purpose and high professional ideals; men of broad sympathy and great

patience.

PARTIAL LIST OF NEWSPAPERS PUBLISHED IN THE UNITED STATES

ALABAMA

The Birmingham Reporter Birmingham

The Emancipator Montgomery

The Mobile Forum Mobile

The Mobile Advocate Mobile

The Mobile Weekly Press Mobile

The Negro Leader Uniontown

The Times Plaindealer Birmingham

The Voice of the People Birmingham

The Voice of the Negro Dothan

ARKANSAS

Hot Springs Echo Hot Springs

Arkansas Banner Little Rock

The Appreciator-Union Fort Smith

The Negro Advocate Fordyce

The Interstate Reporter Helena

The Opinion-Enterprise Marianna

Western Review Little Rock

White River Advocate Newport

The School Herald Warren

ARIZONA

The Phoenix Tribune Phoenix

CALIFORNIA

The Eagle Los Angeles

The Liberator Los Angeles

The Citizens Advocate Los Angeles

Oakland Sunshine Oakland

The Western Outlook Oakland

The New Age Los Angeles

The Western Review Sacramento

COLORADO

Colorado Statesman Denver

The Denver Advocate Colorado Springs

The Rising Sun Pueblo

CONNECTICUT

Hartford Herald Hartford

DISTRICT OF COLUMBIA

The Washington Eagle Washington

The Washington Bee Washington

FLORIDA

Florida Sentinel Jacksonville

Labor Templar Jacksonville

West Florida Bugle Marianna

The Tampa Bulletin Tampa

Metropolitan Tallahassee

The Palatka Advocate Palatka

The Colored Citizen Pensacola

GEORGIA

The Savannah Journal Savannah

The Savannah Tribune Savannah

The Americus Chronicle Americus

The Athens Clipper Athens

The Atlanta Post Atlanta

The Atlanta Independent Atlanta

Rome Enterprise Rome

The Advocate Brunswick

The Augusta News Augusta

Supreme Circle News Albany

ILLINOIS

Inter-State Echo Danville

The Broad Axe Chicago

The Chicago Defender Chicago

The Chicago Idea Chicago

The Peoples Advocate Chicago

The Searchlight Chicago

The Whip Chicago

The Forum Springfield

The Weekly Star Mound City

The Illinois Conservator Springfield

Advance Citizens Springfield

INDIANA

The Indianapolis Freeman Indianapolis

The Indianapolis Recorder Indianapolis

The Indianapolis Ledger Indianapolis

The Indianapolis World Indianapolis

The Terre Haute Citizen Terre Haute

National Defender and Sun Gary

The Gary Dispatch Gary

IOWA

Iowa State Bystander Des Moines

Buxton Gazette Buxton

KANSAS

The Topeka Plaindealer Topeka

The Negro Star Wichita

Wichita Protest Wichita

The Coffeyville Globe Coffeyville

Hutchinson Blade Hutchinson

KENTUCKY

The Kentucky Reporter Louisville

The Columbian Herald Louisville

The Louisville News Louisville

Kentucky Home Finder Louisville

Lexington Weekly News Lexington

The Torchlight Danville

Saturday News Hopkinsville

The New Age Hopkinsville

LOUISIANA

The Advance Messenger Alexandria

The News-Enterprise Shreveport

The Watchman Shreveport

MARYLAND

The Afro-American Baltimore

The Crusader Baltimore

The Herald-Commonwealth Baltimore

MASSACHUSETTS

The Guardian Boston

The Boston Chronicle Boston

MICHIGAN

The Michigan Age Ann Arbor

The Detroit Leader Detroit

MINNESOTA

The National Advocate Minneapolis

The Appeal St. Paul

MISSISSIPPI

The Cotton Farmer Scott

The Delta Lighthouse Greenville

The Natchez Weekly Herald Natchez

The National Star Vicksburg

The Star Columbus

The Morning Star Columbus

The Mississippi Monitor Meridan

The Light Vicksburg

The New Era Indianola

The Weekly Times Hattiesburg

The Weekly Reporter Natchez

Central Mississippi Signal Kosciusko

The Progressive Torchlight Greenwood

The Advance Mound Bayou

The National Defender Clarksdale

The Informer Gulfport

The National News Digest Mound Bayou

MISSOURI

The St. Louis Independent-Clarion St. Louis

The St. Louis Argus St. Louis

The Anchor Caruthersville

The Missouri State Register Hannibal

Kansas City Sun Kansas City

The National Mirror Kansas City

The Western Messenger Jefferson City

The St. Louis Independent News St. Louis

NEBRASKA

The Monitor Omaha

NEW JERSEY

The Eastern Observer Montclair

The Echo Red Bank

The Atlantic Advocate Atlantic City

The New Jersey Informer Newark

NEW YORK

The New York News New York City

The Amsterdam News New York City

The New York Age New York City

The Negro World New York City

The Commoner New York City

NORTH CAROLINA

The Gate City Argus Greensboro

High Point Colored American High Point

The Charlotte Advertiser Charlotte

The Voice Rocky Mount

The Raleigh Independent Raleigh

The Home News Wilmington

The Gazette Charlotte

Signs of the Times Elizabeth City

The Winston-Salem News Winston-Salem

OHIO

The Dayton Forum Dayton

The Cleveland Gazette Cleveland

The Cleveland Advocate Cleveland

The Union Cincinnati

The Cincinnati Journal Cincinnati

OKLAHOMA

The Boley Progress Boley

The Oklahoma Guide Guthrie

The Muskogee Scimetar Muskogee

Rentiesville News Rentiesville

Clearview Patriarch Clearview

The Tulsa Star Tulsa

The Oklahoma Sun Tulsa

The Black Dispatch Oklahoma City

OREGON

The Advocate Portland

PENNSYLVANIA

The Advocate Verdict Harrisburgh

The Philadelphia Courant Philadelphia

The Philadelphia Tribune Philadelphia

The Philadelphia American Philadelphia

The Public Journal Philadelphia

The Pittsburgh Courier Pittsburgh

The Pittsburgh American Pittsburgh

The Advocate Wilkes-Barre

RHODE ISLAND

The Advance Providence

SOUTH CAROLINA

The Charleston Messenger Charleston

The New Era Charleston

The Allendale Advocate Allendale

The Southern Indicator Columbia

The Informer Columbia

The Light Columbia

The Plowman Columbia

The Negro Chronicle Greenville

The People’s Recorder Orangeburg

The Rockhill Messenger Rockhill

TENNESSEE

Bluff City News Memphis

East Tennessee News Knoxville

Chattanooga Defender Chattanooga

Memphis Times Memphis

The Western World Reporter Memphis

The Nashville Globe Nashville

The Nashville Clarion Nashville

TEXAS

Texas Guide Victoria

The Victoria Guard Victoria

The Calvert Bugle Calvert

The City Times Galveston

The Galveston New Idea Galveston

The Dallas Express Dallas

The Industrial Era Beaumont

The Herald Austin

The Watchman Austin

The Houston Informer Houston

The Houston Observer Houston

The Texas Freeman Houston

The Western Star Houston

The Houston Informer Houston

Independence Heights Record Houston

The San Antonio Inquirer San Antonio

The Gem City Bulletin Denison

The Conservative Counselor Waco

Fort Worth Hornet Fort Worth

VIRGINIA

The Charlottesville Messenger Charlottesville

The Colored Virginian Petersburg

The Weekly Review Petersburg

The Richmond Planet Richmond

The Virginia Headlight Charlottesville

The Virginia Advocate Roanoke

The Star Newport News

The Journal and Guide Norfolk

WASHINGTON

The Seattle Searchlight Seattle

WEST VIRGINIA

The Advocate Charleston

The Mountain Leader Charleston

The Charleston Observer Charleston

The Pioneer Press Martinsburg

WISCONSIN

The Wisconsin Weekly Blade Madison

[Illustration: LINOTYPE

® TRADE MARK ®

Every important improvement in methods of composition for the past 36

years has been the result of LINOTYPE initiative.

Every part of the LINOTYPE is there because the machine is better for it

and every part fits into the big scheme of simple operation. The LINOTYPE

is the machine of no compromise.

_The illustration shows the Model 21, text and display LINOTYPE. As many

as ten faces in six different sizes are immediately available from the

keyboard._]

_This advertisement composed entirely on the LINOTYPE_

* * * * *

We represent at the present time in the advertising field, practically

every paper of consequence reaching the Colored people of the United

States.

We are pleased to extend our most cordial greetings to our newspaper

friends and will continue to extend the same reliable service in the

future, we have given in the past.

W. B. ZIFF CO.

Per E. C. Auld, General Mgr.

Transportation Bldg., Morton Bldg. Bryant Bldg.

Chicago, Ill. New York, N. Y. Kansas City, Mo.

* * * * *

DePauw University

Greencastle, Indiana

OFFERS

COURSES IN—

Introduction to Writing

News Writing

News Editing

Editorial Writing

Feature Writing

Advertising Writing

History of American Journalism

Country Weekly

Also Business English

Write for Bulletin

DIRECTOR COURSE IN JOURNALISM

* * * * *

HOWARD UNIVERSITY

WASHINGTON, D. C.

Founded by GENERAL O. O. HOWARD

J. STANLEY DURKEE, A. M., Ph. D., D. D., President

EMMETT J. SCOTT, A. M., LL. D., Secretary-Treasurer

COLLEGIATE AND PROFESSIONAL SCHOOLS

=Junior College=, covering the Freshman and Sophomore years and leading

to the Senior Schools.

=Senior Schools=, consisting of the Schools of Liberal Arts, Education,

Journalism, and Commerce and Finance, granting respectively the degrees,

A. B., or B. S., A. B. or B. S. in Education; B. S. in Journalism; B. S.

in Commerce and Finance.

=School of Applied Science=, four year course, granting the degree,

B. S. in Civil Engineering, B. S. in Electrical Engineering, B. S. in

Mechanical Engineering, B. S. in Architecture, B. S. in Agriculture, and

B. S. in Household Economics.

=Evening Classes=. The work of the Junior College and the Senior Schools

may be taken in evening classes with full credit.

=School of Music=, four year course, granting the degree of Mus. B.

=School of Religion=, three year course, granting the degrees of B. D.

and Th. B. Courses are offered also by correspondence.

=School of Law=, three year course, granting the degree of LL. B.

=School of Medicine=, including Medical, Dental, Pharmaceutical Colleges.

Four year courses for Medical and Dental students; three year course for

Pharmaceutical students. Following degrees granted: M. D., D. D. S.,

Phar. C.

=Students may enter for collegiate work at the beginning of any quarter.=

REGISTRATION

Autumn Quarter Sept. 29, 30, 1922

Winter Quarter Jan. 2, 1923

Spring Quarter March 17, 1923

FOR CATALOG AND INFORMATION WRITE

F. D. WILKINSON, Registrar

HOWARD UNIVERSITY WASHINGTON, D. C.

Negro Journalism: An Essay on the History and Present Conditions of the Negro Press · 第 10 / 10 章