[Extracts from addresses.]
The next great factor to enlist for the betterment of Agriculture
and rural life in this Nation is the business man of the town and
the city. He has not always been alive to his obligations. He has
contented himself, in too many instances, with plans to secure profit
in agricultural trade, instead of sympathetically and eagerly planning
constructive assistance. This duty, pressing in peace time, is of the
most urgent and impelling character in this crisis; and I appeal to the
bankers and business men to see that they omit no effort to familiarize
themselves with the agencies serving to aid the farmers and to promote
wise plans to secure the necessary results.