SWADESHI STORES

In a previous issue I endeavoured to show how stores for the sake of

selling mill-manufactures did not advance Swadeshi in any way whatsoever

but on the contrary, tended to send up the price of cloth. I propose to

show in this article how with a small capital, it is possible to advance

true Swadeshi and earn a modest livelihood.

Suppose that there is a family consisting of husband, wife and two

children one of whom is ten years old and the other five. If they have a

capital of Rs. 500 they can manage a Khaddar Bhandar in a small way.

They can hire, say in a place with a population of 20,000 inhabitants a

shop with dwelling rooms for Rs. 10 per month. If they sell the whole of

the stock at 10 p.c. profit they can have Rs. 50 per month. They have no

servants. The wife and the children in their spare time would be

expected to help in keeping the shop tidy and looking after it when the

husband is out. The wife and children can also devote their spare time

to spinning.

In the initial stages the Khaddar may not sell at the shop. In that case

the husband is expected to hawk the Khaddar from door to door and

popularise it. He will soon find a custom for it.

The reader must not be surprised at my suggesting 10 p.c. profits. The

Khaddar Bhandars are not designed for the poorest. The use of Khaddar

saves at least half the cost not necessarily because the Khaddar is more

durable (though that it certainly is) but because its use revolutionises

our tastes. I know what saving of money its use has meant to me. Those,

who buy Khaddar from patriotic motives merely, can easily afford to pay

10 p.c. profits on Khaddar. Lastly the popularising of Khaddar means

much care, devotion and labour. And the owner of a Khaddar Bhandar does

not buy it at a wholesale shop but he must wander to get the best

Khaddar, he must meet the local weavers and induce them to weave hand

spun yarn. He must stimulate in his own district hand spinning among its

women. He must come in touch with the carders and get them to card

cotton. All this means intelligence, organisation and great ability. A

man who can exhibit these qualities has a right to take 10 p.c. profits.

And a Swadeshi Bhandar conducted on these lines becomes a true centre of

Swadeshi activity. I commend my remarks to the attention of the managers

of Swadeshi stores that are already in existence. They may not

revolutionise their method at once but I have no doubt that they will

advance Swadeshi only to the extent that they sell Khaddar.

_Y. I.--7th July, 1920._

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