CHAPTER VII

BIG MEN AND LITTLE BUSINESS

J. P. Morgan & Co. declare, in their letter to the Pujo Committee,

that “practically all the railroad and industrial development of this

country has taken place initially through the medium of the great

banking houses.” That statement is entirely unfounded in fact. On the

contrary nearly every such contribution to our comfort and prosperity

was “initiated” _without_ their aid. The “great banking houses” came

into relation with these enterprises, either after success had been

attained, or upon “reorganization” after the possibility of success had

been demonstrated, but the funds of the hardy pioneers, who had risked

their all, were exhausted.

This is true of our early railroads, of our early street railways, and

of the automobile; of the telegraph, the telephone and the wireless; of

gas and oil; of harvesting machinery, and of our steel industry; of the

textile, paper and shoe industries; and of nearly every other important

branch of manufacture. The _initiation_ of each of these enterprises

may properly be characterized as “great transactions”; and the men

who contributed the financial aid and business management necessary

for their introduction are entitled to share, equally with inventors,

in our gratitude for what has been accomplished. But the instances

are extremely rare where the original financing of such enterprises

was undertaken by investment bankers, great or small. It was usually

done by some common business man, accustomed to taking risks; or by

some well-to-do friend of the inventor or pioneer, who was influenced

largely by considerations other than money-getting. Here and there you

will find that banker-aid was given; but usually in those cases it was

a small local banking concern, not a “great banking house” which helped

to “initiate” the undertaking.

RAILROADS

We have come to associate the great bankers with railroads. But their

part was not conspicuous in the early history of the Eastern railroads;

and in the Middle West the experience was, to some extent, similar. The

Boston & Maine Railroad owns and leases 2,215 miles of line; but it is

a composite of about 166 separate railroad companies. The New Haven

Railroad owns and leases 1,996 miles of line; but it is a composite of

112 separate railroad companies. The necessary capital to build these

little roads was gathered together, partly through state, county or

municipal aid; partly from business men or landholders who sought to

advance their special interests; partly from investors; and partly from

well-to-do public-spirited men, who wished to promote the welfare of

their particular communities. About seventy-five years after the first

of these railroads was built, J. P. Morgan & Co. became fiscal agent

for all of them by creating the New Haven-Boston & Maine monopoly.

STEAMSHIPS

The history of our steamship lines is similar. In 1807, Robert

Fulton, with the financial aid of Robert R. Livingston, a judge and

statesman--not a banker--demonstrated with the _Claremont_, that it

was practicable to propel boats by steam. In 1833 the three Cunard

brothers of Halifax and 232 other persons--stockholders of the Quebec

and Halifax Steam Navigation Company--joined in supplying about $80,000

to build the _Royal William_,--the first steamer to cross the Atlantic.

In 1902, many years after individual enterprises had developed

practically all the great ocean lines, J. P. Morgan & Co. floated the

International Mercantile Marine with its $52,744,000 of 4 1/2 bonds,

now selling at about 60, and $100,000,000 of stock (preferred and

common) on which no dividend has ever been paid. It was just sixty-two

years after the first regular line of transatlantic steamers--The

Cunard--was founded that Mr. Morgan organized the Shipping Trust.

TELEGRAPH

The story of the telegraph is similar. The money for developing

Morse’s invention was supplied by his partner and co-worker, Alfred

Vail. The initial line (from Washington to Baltimore) was built with

an appropriation of $30,000 made by Congress in 1843. Sixty-six years

later J. P. Morgan & Co. became bankers for the Western Union through

financing its purchase by the American Telephone & Telegraph Company.

HARVESTING MACHINERY

Next to railroads and steamships, harvesting machinery has probably

been the most potent factor in the development of America; and

most important of the harvesting machines was Cyrus H. McCormick’s

reaper. That made it possible to increase the grain harvest twenty-

or thirty-fold. No investment banker had any part in introducing this

great business man’s invention.

McCormick was without means; but William Butler Ogden, a railroad

builder, ex-Mayor and leading citizen of Chicago, supplied $25,000

with which the first factory was built there in 1847. Fifty-five years

later, J. P. Morgan & Co. performed the service of combining the five

great harvester companies, and received a commission of $3,000,000.

The concerns then consolidated as the International Harvester Company,

with a capital stock of $120,000,000, had, despite their huge assets

and earning power, been previously capitalized, in the aggregate, at

only $10,500,000--strong evidence that in all the preceding years no

investment banker had financed them. Indeed, McCormick was as able

in business as in mechanical invention. Two years after Ogden paid

him $25,000 for a half interest in the business, McCormick bought it

back for $50,000; and thereafter, until his death in 1884, no one but

members of the McCormick family had any interest in the business.

THE BANKER ERA

It may be urged that railroads and steamships, the telegraph and

harvesting machinery were introduced before the accumulation of

investment capital had developed the investment banker, and before

America’s “great banking houses” had been established; and that,

consequently, it would be fairer to inquire what services bankers had

rendered in connection with later industrial development. The firm of

J. P. Morgan & Co. is fifty-five years old; Kuhn, Loeb & Co. fifty-six

years old; Lee, Higginson & Co. over fifty years; and Kidder, Peabody

& Co. forty-eight years; and yet the investment banker seems to have

had almost as little part in “initiating” the great improvements of the

last half century, as did bankers in the earlier period.

STEEL

The modern steel industry of America is forty-five years old. The

“great bankers” had no part in initiating it. Andrew Carnegie, then

already a man of large means, introduced the Bessemer process in 1868.

In the next thirty years our steel and iron industry increased greatly.

By 1898 we had far outstripped all competitors. America’s production

about equalled the aggregate of England and Germany. We had also

reduced costs so much that Europe talked of the “American Peril.” It

was 1898, when J. P. Morgan & Co. took their first step in forming the

Steel Trust, by organizing the Federal Steel Company. Then followed

the combination of the tube mills into an $80,000,000 corporation,

J. P. Morgan & Co. taking for their syndicate services $20,000,000 of

common stock. About the same time the consolidation of the bridge and

structural works, the tin plate, the sheet steel, the hoop and other

mills followed; and finally, in 1901, the Steel Trust was formed, with

a capitalization of $1,402,000,000. These combinations came thirty

years after the steel industry had been “initiated”.

THE TELEPHONE

The telephone industry is less than forty years old. It is probably

America’s greatest contribution to industrial development. The bankers

had no part in “initiating” it. The glory belongs to a simple,

enthusiastic, warm-hearted, business man of Haverhill, Massachusetts,

who was willing to risk _his own_ money. H. N. Casson tells of this,

most interestingly, in his “History of the Telephone”:

“The only man who had money and dared to stake it on the future of

the telephone was Thomas Sanders, and he did this not mainly for

business reasons. Both he and Hubbard were attached to Bell primarily

by sentiment, as Bell had removed the blight of dumbness from Sanders’

little son, and was soon to marry Hubbard’s daughter. Also, Sanders had

no expectation, at first, that so much money would be needed. He was

not rich. His entire business, which was that of cutting out soles for

shoe manufacturers, was not at any time worth more than thirty-five

thousand dollars. Yet, from 1874 to 1878, he had advanced nine-tenths

of the money that was spent on the telephone. The first five thousand

telephones, and more, were made with his money. And so many long,

expensive months dragged by before any relief came to Sanders, that

he was compelled, much against his will and his business judgment, to

stretch his credit within an inch of the breaking-point to help Bell

and the telephone. Desperately he signed note after note until he faced

a total of one hundred and ten thousand dollars. If the new ‘scientific

toy’ succeeded, which he often doubted, he would be the richest citizen

in Haverhill; and if it failed, which he sorely feared, he would be

a bankrupt. Sanders and Hubbard were leasing telephones two by two,

to business men who previously had been using the private lines of

the Western Union Telegraph Company. This great corporation was at

this time their natural and inevitable enemy. It had swallowed most

of its competitors, and was reaching out to monopolize all methods of

communication by wire. The rosiest hope that shone in front of Sanders

and Hubbard was that the Western Union might conclude to buy the Bell

patents, just as it had already bought many others. In one moment of

discouragement they had offered the telephone to President Orton, of

the Western Union, for $100,000; and Orton had refused it. ‘What use,’

he asked pleasantly, ‘could this company make of an electrical toy?’

“But besides the operation of its own wires, the Western Union was

supplying customers with various kinds of printing-telegraphs and

dial-telegraphs, some of which could transmit sixty words a minute.

These accurate instruments, it believed, could never be displaced

by such a scientific oddity as the telephone, and it continued to

believe this until one of its subsidiary companies--the Gold and

Stock--reported that several of its machines had been superseded by

telephones.

“At once the Western Union awoke from its indifference. Even this tiny

nibbling at its business must be stopped. It took action quickly,

and organized the ‘American Speaking-Telephone Company,’ and with

$300,000 capital, and with three electrical inventors, Edison, Gray,

and Dolbear, on its staff. With all the bulk of its great wealth

and prestige, it swept down upon Bell and his little body-guard. It

trampled upon Bell’s patent with as little concern as an elephant can

have when he tramples upon an ant’s nest. To the complete bewilderment

of Bell, it coolly announced that it had the only original telephone,

and that it was ready to supply superior telephones with all the latest

improvements made by the original inventors--Dolbear, Gray, and Edison.

“The result was strange and unexpected. The Bell group, instead of

being driven from the field, were at once lifted to a higher level in

the business world. And the Western Union, in the endeavor to protect

its private lines, became involuntarily a ‘bell-wether’ to lead

capitalists in the direction of the telephone.”

Even then, when financial aid came to the Bell enterprise, it was from

capitalists, not from bankers, and among these capitalists was William

H. Forbes (son of the builder of the Burlington) who became the first

President of the Bell Telephone Company. That was in 1878. More than

twenty years later, after the telephone had spread over the world, the

great house of Morgan came into financial control of the property.

The American Telephone & Telegraph Company was formed. The process of

combination became active. Since January, 1900, its stock has increased

from $25,886,300 to $344,606,400. In six years (1906 to 1912), the

Morgan associates marketed about $300,000,000 bonds of that company or

its subsidiaries. In that period the volume of business done by the

telephone companies had, of course, grown greatly, and the plant had to

be constantly increased; but the proceeds of these huge security issues

were used, to a large extent, in effecting combinations; that is, in

buying out telephone competitors; in buying control of the Western

Union Telegraph Company; and in buying up outstanding stock interests

in semi-independent Bell companies. It is these combinations which have

led to the investigation of the Telephone Company by the Department of

Justice; and they are, in large part, responsible for the movement to

have the government take over the telephone business.

ELECTRICAL MACHINERY

The business of manufacturing electrical machinery and apparatus

is only a little over thirty years old. J. P. Morgan & Co. became

interested early in one branch of it; but their dominance of the

business today is due, not to their “initiating” it, but to their

effecting a combination, and organizing the General Electric Company

in 1892. There were then three large electrical companies, the

Thomson-Houston, the Edison and the Westinghouse, besides some small

ones. The Thomson-Houston of Lynn, Massachusetts, was in many respects

the leader, having been formed to introduce, among other things,

important inventions of Prof. Elihu Thomson and Prof. Houston. Lynn

is one of the principal shoe-manufacturing centers of America. It is

within ten miles of State Street, Boston; but Thomson’s early financial

support came not from Boston bankers, but mainly from Lynn business

men and investors; men active, energetic, and used to taking risks

with _their own_ money. Prominent among them was Charles A. Coffin,

a shoe manufacturer, who became connected with the Thomson-Houston

Company upon its organization and president of the General Electric

when Mr. Morgan formed that company in 1892, by combining the

Thomson-Houston and the Edison. To his continued service, supported

by other Thomson-Houston men in high positions, the great prosperity

of the company is, in large part, due. The two companies so combined

controlled probably one-half of all electrical patents then existing

in America; and certainly more than half of those which had any

considerable value.

In 1896 the General Electric pooled its patents with the Westinghouse,

and thus competition was further restricted. In 1903 the General

Electric absorbed the Stanley Electric Company, its other large

competitor; and became the largest manufacturer of electric apparatus

and machinery in the world. In 1912 the resources of the Company

were $131,942,144. It billed sales to the amount of $89,182,185. It

employed directly over 60,000 persons,--more than a fourth as many as

the Steel Trust. And it is protected against “undue” competition; for

one of the Morgan partners has been a director, since 1909, in the

Westinghouse,--the only other large electrical machinery company in

America.

THE AUTOMOBILE

The automobile industry is about twenty years old. It is now America’s

most prosperous business. When Henry B. Joy, President of the Packard

Motor Car Company, was asked to what extent the bankers aided in

“initiating” the automobile, he replied:

“It is the observable facts of history, it is also my experience of

thirty years as a business man, banker, etc., that first the seer

conceives an opportunity. He has faith in his almost second sight.

He believes he can do something--develop a business--construct an

industry--build a railroad--or Niagara Falls Power Company,--and

make it pay!

“Now the human measure is not the actual physical construction, but

the ‘make it pay’!

“A man raised the money in the late ’90s and built a beet sugar

factory in Michigan. Wise-acres said it was nonsense. He gathered

together the money from his friends who would take a chance with

him. He not only built the sugar factory (and there was never any

doubt of his ability to do that) but he made it pay. The next

year two more sugar factories were built, and were financially

successful. These were built by private individuals of wealth,

taking chances in the face of cries of doubting bankers and trust

companies.

“Once demonstrated that the industry was a sound one financially

and _then_ bankers and trust companies would lend the new sugar

companies which were speedily organized a large part of the

necessary funds to construct and operate.

“The motor-car business was the same.

“When a few gentlemen followed me in my vision of the possibilities

of the business, the banks and older business men (who in the

main were the banks) said, ‘fools and their money soon to be

parted’--etc., etc.

“Private capital at first establishes an industry, backs it through

its troubles, and, if possible, wins financial success when banks

would not lend a dollar of aid.

“The business once having proved to be practicable and financially

successful, then do the banks lend aid to its needs.”

Such also was the experience of the greatest of the many financial

successes in the automobile industry--the Ford Motor Company.

HOW BANKERS ARREST DEVELOPMENT

But “great banking houses” have not merely failed to initiate

industrial development; they have definitely arrested development

because to them the creation of the trusts is largely due. The recital

in the Memorial addressed to the President by the Investors’ Guild in

November, 1911, is significant:

“It is a well-known fact that modern trade combinations tend

strongly toward constancy of process and products, and by their

very nature are opposed to new processes and new products

originated by independent inventors, and hence tend to restrain

competition in the development and sale of patents and patent

rights; and consequently tend to discourage independent inventive

thought, to the great detriment of the nation, and with injustice

to inventors whom the Constitution especially intended to encourage

and protect in their rights.”

And more specific was the testimony of the _Engineering News_:

“We are today something like five years behind Germany in iron and

steel metallurgy, and such innovations as are being introduced by

our iron and steel manufacturers are most of them merely following

the lead set by foreigners years ago.

“We do not believe this is because American engineers are any

less ingenious or original than those of Europe, though they may

indeed be deficient in training and scientific education compared

with those of Germany. We believe the main cause is the wholesale

consolidation which has taken place in American industry. A huge

organization is too clumsy to take up the development of an

original idea. With the market closely controlled and profits

certain by following standard methods, those who control our trusts

do not want the bother of developing anything new.

“We instance metallurgy only by way of illustration. There are

plenty of other fields of industry where exactly the same condition

exists. We are building the same machines and using the same

methods as a dozen years ago, and the real advances in the art are

being made by European inventors and manufacturers.”

To which President Wilson’s statement may be added:

“I am not saying that all invention had been stopped by the growth

of trusts, but I think it is perfectly clear that invention in many

fields has been discouraged, that inventors have been prevented

from reaping the full fruits of their ingenuity and industry, and

that mankind has been deprived of many comforts and conveniences,

as well as the opportunity of buying at lower prices.

“Do you know, have you had occasion to learn, that there is no

hospitality for invention, now-a-days?”

TRUSTS AND FINANCIAL CONCENTRATION

The fact that industrial monopolies arrest development is more

serious even than the direct burden imposed through extortionate

prices. But the most harm-bearing incident of the trusts is their

promotion of financial concentration. Industrial trusts feed the money

trust. Practically every trust created has destroyed the financial

independence of some communities and of many properties; for it has

centered the financing of a large part of whole lines of business in

New York, and this usually with one of a few banking houses. This is

well illustrated by the Steel Trust, which is a trust of trusts; that

is, the Steel Trust combines in one huge holding company the trusts

previously formed in the different branches of the steel business.

Thus the Tube Trust combined 17 tube mills, located in 16 different

cities, scattered over 5 states and owned by 13 different companies.

The wire trust combined 19 mills; the sheet steel trust 26; the bridge

and structural trust 27; and the tin plate trust 36; all scattered

similarly over many states. Finally these and other companies were

formed into the United States Steel Corporation, combining 228

companies in all, located in 127 cities and towns, scattered over

18 states. Before the combinations were effected, nearly every one

of these companies was owned largely by those who managed it, and

had been financed, to a large extent, in the place, or in the state,

in which it was located. When the Steel Trust was formed all these

concerns came under one management. Thereafter, the financing of each

of these 228 corporations (and some which were later acquired) had to

be done through or with the consent of J. P. Morgan & Co. _That was the

greatest step in financial concentration ever taken._

STOCK EXCHANGE INCIDENTS

The organization of trusts has served in another way to increase the

power of the Money Trust. Few of the independent concerns out of

which the trusts have been formed, were listed on the New York Stock

Exchange; and few of them had financial offices in New York. Promoters

of large corporations, whose stock is to be held by the public, and

also investors, desire to have their securities listed on the New York

Stock Exchange. Under the rules of the Exchange, no security can be so

listed unless the corporation has a transfer agent and registrar in New

York City. Furthermore, banker-directorships have contributed largely

to the establishment of the financial offices of the trusts in New

York City. That alone would tend to financial concentration. But the

listing of the stock enhances the power of the Money Trust in another

way. An industrial stock, once listed, frequently becomes the subject

of active speculation; and speculation feeds the Money Trust indirectly

in many ways. It draws the money of the country to New York. The New

York bankers handle the loans of other people’s money on the Stock

Exchange; and members of the Stock Exchange receive large amounts from

commissions. For instance: There are 5,084,952 shares of United States

Steel common stock outstanding. But in the five years ending December

31, 1912, speculation in that stock was so extensive that there were

sold on the Exchange an average of 29,380,888 shares a year; or nearly

six times as much as there is Steel common in existence. Except where

the transactions are by or for the brokers, sales on the Exchange

involve the payment of twenty-five cents in commission for each share

of stock sold; that is, twelve and one-half cents by the seller and

twelve and one-half cents by the buyer. Thus the commission from

the Steel common alone afforded a revenue averaging many millions a

year. The Steel preferred stock is also much traded in; and there are

138 other industrials, largely trusts, listed on the New York Stock

Exchange.

TRUST RAMIFICATIONS

But the potency of trusts as a factor in financial concentration

is manifested in still other ways; notably through their ramifying

operations. This is illustrated forcibly by the General Electric

Company’s control of water-power companies which has now been disclosed

in an able report of the United States Bureau of Corporations:

“The extent of the General Electric influence is not fully

revealed by its consolidated balance sheet. A very large number of

corporations are connected with it through its subsidiaries and

through corporations controlled by these subsidiaries or affiliated

with them. There is a still wider circle of influence due to the

fact that officers and directors of the General Electric Co. and

its subsidiaries are also officers or directors of many other

corporations, some of whose securities are owned by the General

Electric Company.

“The General Electric Company holds in the first place all the

common stock in three security holding companies: the United

Electric Securities Co., the Electrical Securities Corporation,

and the Electric Bond and Share Co. Directly and through these

corporations and their officers the General Electric controls a

large part of the water power of the United States.

... “The water-power companies in the General Electric group are

found in 18 States. These 18 States have 2,325,757 commercial

horsepower developed or under construction, and of this total

the General Electric group includes 939,115 h. p. or 40.4 per

cent. The greatest amount of power controlled by the companies in

the General Electric group in any State is found in Washington.

This is followed by New York, Pennsylvania, California, Montana,

Iowa, Oregon, and Colorado. In five of the States shown in the

table the water-power companies included in the General Electric

group control more than 50 per cent. of the commercial power,

developed and under construction. The percentage of power in

the States included in the General Electric group ranges from a

little less than 2 per cent. in Michigan to nearly 80 per cent.

in Pennsylvania. In Colorado they control 72 per cent.; in New

Hampshire 61 per cent.; in Oregon 58 per cent.; and in Washington

55 per cent.

“Besides the power developed and under construction water-power

concerns included in the General Electric group own in the States

shown in the table 641,600 h. p. undeveloped.”

This water power control enables the General Electric group to control

other public service corporations:

“The water-power companies subject to General Electric influence

control the street railways in at least 16 cities and towns;

the electric-light plants in 78 cities and towns; gas plants in

19 cities and towns; and are affiliated with the electric light

and gas plants in other towns. Though many of these communities,

particularly those served with light only, are small, several of

them are the most important in the States where these water-power

companies operate. The water-power companies in the General

Electric group own, control, or are closely affiliated with, the

street railways in Portland and Salem, Ore.; Spokane, Wash.; Great

Falls, Mont.; St. Louis, Mo.; Winona, Minn.; Milwaukee and Racine,

Wis.; Elmira, N. Y.; Asheville and Raleigh, N. C., and other

relatively less important towns. The towns in which the lighting

plants (electric or gas) are owned or controlled include Portland,

Salem, Astoria, and other towns in Oregon; Bellingham and other

towns in Washington; Butte, Great Falls, Bozeman and other towns

in Montana; Leadville and Colorado Springs in Colorado; St. Louis,

Mo.; Milwaukee, Racine and several small towns in Wisconsin; Hudson

and Rensselaer, N. Y.; Detroit, Mich.; Asheville and Raleigh,

N. C.; and in fact one or more towns in practically every community

where developed water power is controlled by this group. In

addition to the public-service corporations thus controlled by the

water-power companies subject to General Electric influence, there

are numerous public-service corporations in other municipalities

that purchase power from the hydroelectric developments controlled

by or affiliated with the General Electric Co. This is true of

Denver, Colo., which has already been discussed. In Baltimore,

Md., a water-power concern in the General Electric group, namely,

the Pennsylvania Water & Power Co., sells 20,000 h. p. to the

Consolidated Gas, Electric Light & Power Co., which controls the

entire light and power business of that city. The power to operate

all the electric street railway systems of Buffalo, N. Y., and

vicinity, involving a trackage of approximately 375 miles, is

supplied through a subsidiary of the Niagara Falls Power Co.”

And the General Electric Company, through the financing of public

service companies, exercises a like influence in communities where

there is no water power:

“It, or its subsidiaries, has acquired control of or an interest in

the public-service corporations of numerous cities where there is

no water-power connection, and it is affiliated with still others

by virtue of common directors.... This vast network of relationship

between hydro-electric corporations through prominent officers and

directors of the largest manufacturer of electrical machinery and

supplies in the United States is highly significant....

“It is possible that this relationship to such a large number of

strong financial concerns, through common officers and directors,

affords the General Electric Co. an advantage that may place

rivals at a corresponding disadvantage. Whether or not this great

financial power has been used to the particular disadvantage of any

rival water-power concern is not so important as the fact that such

power exists and that it might be so used at any time.”

THE SHERMAN LAW

The Money Trust cannot be broken, if we allow its power to be

constantly augmented. To break the Money Trust, we must stop that power

at its source. The industrial trusts are among its most effective

feeders. Those which are illegal should be dissolved. The creation

of new ones should be prevented. To this end the Sherman Law should

be supplemented both by providing more efficient judicial machinery,

and by creating a commission with administrative functions to aid in

enforcing the law. When that is done, another step will have been taken

toward securing the New Freedom. But restrictive legislation alone

will not suffice. We should bear in mind the admonition with which

the Commissioner of Corporations closes his review of our water power

development:

“There is ... presented such a situation in water powers and other

public utilities as might bring about at any time under a single

management the control of a majority of the developed water power in

the United States and similar control over the public utilities in a

vast number of cities and towns, including some of the most important

in the country.”

We should conserve all rights which the Federal Government and the

States now have in our natural resources, and there should be a

complete separation of our industries from railroads and public

utilities.

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