Sale of the Preservative to Unprofessional Persons.
You will no doubt have customers who will only buy the casket and who
will not require your attendance in laying out and caring for their
dead, and we would suggest a source of profit and advantage to you in
such cases in recommending the purchase of a bottle or two of the
Preservative with directions for using on the face and exposed portions
of the body, and such other uses as may be appropriate in each case. We
can furnish the Preservative put up in bottles, labeled with directions
for its use by unprofessional persons as a face application and as a
disinfectant and deodorizer.
The greatly improved appearance of a body that has been even so
partially treated with the Preservative, will not only make your
customer’s investment in it entirely satisfactory to them, but it will
be also an advertisement for and an aid to your business. It will be, in
a professional point of view, entirely proper in such cases, and in
cases of infectious diseases, to make the Preservative an article of
merchandise, as it will aid in introducing and familiarizing the idea of
embalming in your community; and will not at all interfere with, but
will rather create a demand for your services as an Embalmer, for the
use of the Preservative in such a limited way would only tend to make
popular its more extended use, but as we furnish it _only to the
Undertaking Fraternity_, it is for them and not for us to put it upon
the market in that way or not, as they may choose.