Most business men make much ado about nothing in the matter of
correspondence. They use a wilderness of words to express themselves.
They write at such length that the original meaning runs into so many
by-lanes that the meaning is lost.
The man who writes long letters usually deals out high sounding phrases
and customary paragraphs such as he has picked up through his perusal
of others' letters.
The average business man seems to glory more in his ability to use
euphonious sentences than to talk to the point.
Letters should be like telegrams, they should be short and to the
point, so there will be no misunderstanding on the part of the
recipient.
There is one business man that we have been in close touch with for
over fifteen years. We have heard from him an average of once a week,
and in all that time he has never written a letter of over twenty-five
lines. Our records show there is no customer with whom we had so much
business dealings and so little misunderstanding as this one.
Write short letters. Use small words. Don't be blunt, but be short.